Alden Mitchell

Alden Mitchell was announced as Interim Athletics Director on March 28, 2025, by Stanford University President Jonathan Levin.

Mitchell had previously been serving as Stanford’s Chief Operating Officer since joining DAPER (Department of Athletics, Physical Education and Recreation) on July 9, 2024.

In her role as Chief Operating Officer, Mitchell was responsible for overseeing Capital Projects, External Relations, Facilities/Operations/Events, Finance, Human Resources, Recreation and Wellness and the Stanford Golf Course.

Mitchell has made an immediate impact in the development and execution of the overall strategic vision for DAPER, helping further enhance the department’s business operations, financial discipline, brand, marketing and revenue generating activities. These efforts have unlocked new commercial opportunities for the department and University, enabling ongoing growth and success for Stanford Athletics.

A Bay Area native, Mitchell is a seasoned executive who has built a wide-ranging set of experiences at major media, tech and sports organizations, including Uber, Discovery Communications/OWN, Viacom, Time Warner, Disney and Pac-12 Networks. Over her career, Mitchell has developed a comprehensive skill set across a variety of disciplines including business development, licensing, sponsorships, advertising, marketing and operations.

Mitchell most recently served as the head of Uber’s Consumer Business Development team from 2021-24, where she built out Uber’s portfolio of innovative and growth-generating consumer initiatives, delivering marquee partnerships with blue-chip companies ranging from the NFL and Live Nation to Marriott, Instacart and more. 

Prior to her tenure at Uber, Mitchell was the head of Global Partnerships and Content Strategy at Crunchyroll, where she established strategy and managed operations for content acquisition, original production and strategic partnerships. Mitchell also spent several years at the Pac-12 Networks, building a deep appreciation of the dynamics of collegiate athletics.

Mitchell’s ties to The Farm run deep. In addition to being born at Stanford Hospital, Mitchell grew up in nearby Atherton and spent much of her childhood in the stands rooting for the Cardinal. 

Mitchell earned her undergraduate degree in Economics from Harvard University in 1998 and completed her MBA at Stanford’s Graduate School of Business in 2003.

Mitchell resides in San Francisco with her two daughters, Lulu and Charlotte.

updated April 8, 2025